by Alastair Kane | May 10, 2023 | Uncategorized
TABLE OF CONTENTS Why is SEO important for B2B? The mindset problem Focus on building a brand Publishing consistently Don’t stop 3 feet from the gold Avoid the siloed mindset Helping your customer Is SEO Worth it for B2B? Why is SEO important for B2B? SEO is important...
by Alastair Kane | Apr 2, 2023 | Uncategorized
TABLE OF CONTENTS Identify seed keywords Expand seed keywords Keyword prioritisation Search intent Identifying quick wins What is B2B keyword research? The goal of effective B2B keyword research is to build a list of terms that will inform a search strategy, aimed at...
by Alastair Kane | Oct 5, 2022 | Uncategorized
TABLE OF CONTENTS Why Content Marketing is Important The Biggest Challenge Comes from Within 5 Content Marketing Challenges & Solutions Content is Everything Why content marketing is important for B2B In simple terms, Content Marketing is how a business...
by Alastair Kane | Sep 1, 2022 | Uncategorized
TABLE OF CONTENTS: The Consultant vs Agency Debate What is an SEO Consultant? What is an SEO Agency? Should I Choose an SEO Consultant or an Agency? SEO Consultant Pros SEO Consultant Cons SEO Agency Pros SEO Agency Cons The consultant vs agency debate So you’re...
by Alastair Kane | Aug 19, 2022 | Uncategorized
TABLE OF CONTENTS The Traffic Challenge How to Increase B2B Website Traffic Method 1: Google Ads Method 2: SEO Blog Strategy Method 3: Social Media Method 4: Interact on Industry Forums Method 5: Develop and Promote a Tool The traffic challenge We have a website but...
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