B2B SEO Consultant
Generate & Convert Organic Search Traffic
I’m Alastair Kane. I’m an experienced B2B SEO Consultant. I specialise in helping businesses grow from Organic Search. Lets chat about your Organic Growth Goals.
B2B SEO Consultant
Generate & Convert Organic Search Traffic
I’m Alastair Kane. I’m an experienced B2B SEO Consultant. I specialise in helping businesses grow from Organic Search. Lets chat about your Organic Growth Goals.
WHY CHOOSE ME?
B2B SEO Specialist
B2B SEO needs to consider the complex nature of the buyer journey. Products and services tend to be high value with long sales cycles. There are often a number of stakeholders involved when considering a purchase. As such, SEO for B2B businesses requires alignment with these nuances. I have worked with many B2B clients, across a range of verticals, over the past decade.
Bespoke Strategy
No ‘cookie-cutter’ template SEO strategy. Even businesses operating in the same industry have their own unique needs and characteristics. I take the time to gain a deep understanding of your particular business and its customers in order to develop a strategy that is aligned with the short and long term goals of your business.
Transparent
Monthly reporting and quarterly reviews ensure the SEO work is meeting goals. This provides a means to keep you informed regarding the work I carry out and the results being achieved. I will also use our initial consultation call to assess whether or not SEO is the right fit for your particular business. I will only work with you if I know I can help your business.
Growth Focused
Keyword rank and traffic are overly used indicators of SEO performance. They are good pointers to future success, but high keyword rank doesn’t necessarily equate to increased sales and revenue for your business. Any strategy I use is pre-validated with the simple question – will this contribute to business growth?
CLIENTS I WORK WITH
SEO PROBLEMS I SOLVE
No Traffic
Driving relevant organic traffic is key to transforming your website into an effective sales channel for your business. Many B2B websites struggle to attract traffic due to Technical SEO issues or poolry developed content.
Wrong Traffic
Many B2B businesses have the problem of attracting the wrong website visitors. I create and implement SEO campaigns around extensive customer research, to ensure that your website attracts your ideal customers.
Poor Leads
A B2B website should be a business asset that helps drive growth. It can only achieve this by converting traffic into opportunities that your sales team can follow up. The right SEO strategy will deliver valuable leads.
HOW SEO HELPS B2B BUSINESSES
B2B businesses largely sell high value products and services that have long sales cycles lasting many months. In order to make purchase decisions, prospects need information which they seek out on Google.
B2B SEO ensures that a business appears in search, wherever and whenever a potential customer is looking for information. As the prospect progresses through the buyer journey, they begin to trust the brands that provide information that helps them make purchase decisions.
The ultimate goal of B2B SEO is to build brand awareness and trust, so that when the prospect is finally ready to buy, they already know which company to contact – the one they have seen numerous times online when searching out information on a product or service they were researching.
B2B SEO SERVICES
Technical SEO
In order to reap the benefits SEO provides, it is important to ensure the foundations are right. Technical SEO ensures a website has no serious issues that might negatively impact organic visibility and the experience of your site’s visitors. I will conduct a site health check to ensure there are no problems.
Organic Growth
40% of clicks go to the no.1 organic result. If your customers use Google, then appearing on page 1 when your prospects type in a query, is crucial for building trust with them. I specialise in B2B SEO and have helped businesses grow their organic traffic and leads for over 10 years.
Digital PR
SEO is a powerful marketing strategy for improving brand awareness. This makes it the ideal partner for Digital PR, which promotes a business on 3rd party websites and channels, wherever your target customers visit. Digital PR completes the circle, ensuring brand reach on and off your website.
CLIENT TESTIMONIALS
Matt C
VR Solutions Consultant
I hired Alastair to make our website visible for key search terms and improve our lead generation. We went from page 10+ to page 1 for VR training and many other terms, which has produced a new flow of incoming leads and opportunities. In addition, he has guided us to produce the right type of blog content that attracts our ideal clients. I would recommend Al without hesitation for SEO, PPC and content strategy, and he’s a lovely chap as well.
Wayne Green
Owner
I’m thoroughly happy with the work Al has carried out for Love Removals over the years. With the leads we receive as a result of his efforts, we’ve managed to establish a successful removals business. I highly recommend Al to anyone looking for SEO expertise.
Tim Fleming
CEO & Co Founder
Al has been a real asset to the team at Future Visual guiding us through the maze of SEO’s secrets. I’ve been delighted with the ideas he has developed with us and most importantly the results.
All our traffic is up and inbound enquiries are consistently growing.
Highly recommend!
Anthony Wouters
Owner
Al provided real clarity to Pegem’s SEO, sales and marketing strategies. We now have an excellent practical approach for growing the business. I would thoroughly recommend Al for any of your digital marketing needs.
Matt Lawson
Owner
Dealt with Alastair since mid 2020, he certainly knows how to promote businesses on the internet.
We’ve had a large amount of enquiries & sales, due to his knowledge.
I would highly recommend him