PPC offers B2B businesses a quick and effective way of targeting potential customers when they are looking to purchase products and services.
I create, implement and manage targeted Google Search Ads that generate opportunities and sales.
By bidding on buyer keywords, PPC enables businesses to be visible to prospects when they are ready to buy and searching on Google. This drives high intent website visitors that are likely to convert into qualified leads and opportunities thereby generating sales and revenue.
Once a campaign has been set up and launched, your ads will appear in Google, meaning your brand is immediately visible to prospects looking to buy your product or service. It’s never been so easy to get your business in front of potential customers so quickly.
PPC is highly measurable due to the detailed performance metrics provided by the platform. Once campaigns have matured, it is easy to get accurate figures on customer acquisition costs. This provides valuable insights on ROI and whether a campaign should be scaled.
William Hanson25 February 2024It was very good working with Alastair. Everything was delivered on time, was detailed and clear; so far (even though early days) it all seems to be working for us. Thank you so much, Alastair.
Grant Cullen29 January 2024Alastair has been carrying out a SEO campaign for my renewables company, originally I contacted Alastair to carry out some research so we knew what areas we needed to reach regarding a new website we had launched. I was so impressed with the research that we continue to work with Alastair on a monthly basis. Couldn’t recommend highly enough.
Tim Fleming10 September 2021Al has been a real asset to the team at Future Visual guiding us through the maze of SEO's secrets. I've been delighted with the ideas he has developed with us and most importantly the results. All our traffic is up and inbound enquiries are consistently growing. Highly recommend!
Mia Penny26 July 2021I worked with Alastair on a website redesign project. He was very knowledgeable, proactive and professional. He developed an in-depth strategy for our new website, mapping out every page in detail. Thank you Alastair!
Sharon Green4 July 2021Alistair helped me improve visibility of my cake website via Google over an initial 3-4 month period. Before he started work I wasn’t receiving any leads via Google but via social media and word of mouth. That is great but I wanted to reach out to a wider audience. By the time he’d finished his work I would say I was receiving an overall increase in leads, and about 50% via Google which was great! Before he started work, Alistair took time to understand my business, my audience, and what I wanted to achieve from his work. For now I am receiving enough leads but I will certainly return to Alistair when I want to give the business another boost!
Anthony Wouters27 June 2021Al provided real clarity to Pegem's SEO, sales and marketing strategies. We now have an excellent practical approach for growing the business. I would thoroughly recommend Al for any of your digital marketing needs.
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