Services provided by: Alastair Kane Search Marketing,
Being on page 1 for keywords that your potential customers use helps you generate high quality traffic and leads. As well as increasing brand awareness through search, you’ll get more people enquiring about your business’ products and services. SEO is a long-term strategy but highly effective at capturing demand.
Google Search ads allow you to market to an audience that is actively looking for the goods and services your company provides. PPC is ideal for businesses that don’t yet have visibility for important buyer-stage keywords. PPC allows you to effectively ‘buy’ that visibility and you only pay when someone actually visits your website. It is a quick route to driving qualified traffic and leads to your business.
I have over a decade of experience helping B2B businesses generate traffic and sales from search engines.
Prior to being an independent consultant, I was Head of Search at a B2B marketing agency.
I have helped clients across many industries with search marketing, helping to deliver on specific business objectives.
Think of me as a search marketing partner to your in-house team. I like to work with clients in a collaborative way, creating SEO and PPC campaigns that align with your objectives.
As a consultant I can move faster and pivot more easily than an agency. Digital marketing is constantly changing so agility is vital to capitalise on emerging opportunities.
I work with a few select clients that I know I can help and build long-term working relationships with. This helps me to provide businesses with a personalised search marketing service.
Read through the following case studies to find out how I can generate traffic and opportunities from search engines for your business , with SEO and PPC.
William Hanson25 February 2024It was very good working with Alastair. Everything was delivered on time, was detailed and clear; so far (even though early days) it all seems to be working for us. Thank you so much, Alastair.
Grant Cullen29 January 2024Alastair has been carrying out a SEO campaign for my renewables company, originally I contacted Alastair to carry out some research so we knew what areas we needed to reach regarding a new website we had launched. I was so impressed with the research that we continue to work with Alastair on a monthly basis. Couldn’t recommend highly enough.
Tim Fleming10 September 2021Al has been a real asset to the team at Future Visual guiding us through the maze of SEO's secrets. I've been delighted with the ideas he has developed with us and most importantly the results. All our traffic is up and inbound enquiries are consistently growing. Highly recommend!
Mia Penny26 July 2021I worked with Alastair on a website redesign project. He was very knowledgeable, proactive and professional. He developed an in-depth strategy for our new website, mapping out every page in detail. Thank you Alastair!
Sharon Green4 July 2021Alistair helped me improve visibility of my cake website via Google over an initial 3-4 month period. Before he started work I wasn’t receiving any leads via Google but via social media and word of mouth. That is great but I wanted to reach out to a wider audience. By the time he’d finished his work I would say I was receiving an overall increase in leads, and about 50% via Google which was great! Before he started work, Alistair took time to understand my business, my audience, and what I wanted to achieve from his work. For now I am receiving enough leads but I will certainly return to Alistair when I want to give the business another boost!
Anthony Wouters27 June 2021Al provided real clarity to Pegem's SEO, sales and marketing strategies. We now have an excellent practical approach for growing the business. I would thoroughly recommend Al for any of your digital marketing needs.
Book a call to discuss your business' search marketing needs